Work
Launches, floors, and the people we manage.
Recent public work: realme on the launch floor and inside the factory, and a creator the desk is growing between campaigns. The wider brand list includes Samsung, Sony, boAt, Ather, and Ola.
realme India
Launch coverage
16 Pro Series launch
realme dropped the 16 series — 16 Pro, 16 Pro+, Pad 3, and Buds Air 8. Horus creators were in the room for hands-on coverage of the 200 MP camera, the 7,000 mAh battery, and the launch prices.
realme India
Behind the line
Made in India factory
A walk through how realme builds in India: Buds Air 8 Pro from battery soldering to the sound-proof room where ANC is checked, and the Watch S5’s water-resistance and software tests.
Creator desk
200K → 500K
Shivam Giri
Five months after joining the clan, Shivam went from 200K to 500K Instagram followers and crossed 100 million views in a month. He credited the desk’s guidance and strategy. We treat that as the job: growing the creator, not just booking the next post.